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"As someone who grew up among Korean beauty products, I find the world’s sudden fascination with Korean skin care, and its now-famous 12-step regimen, to be comical," wrote Euny Hong,
author of The Birth of Korean Cool: How One Nation Is
Conquering the World Through Pop Culture in The New York Times.

Industry experts like Madison Ruggieri, co-founder of Motley Ventures,
have seen the evolution up close: "While I think that the number of men actually adopting a 12-step skin routine is going to be minimal, I do think that the exposure to a multi-step skin routine with products that are maybe more targeted and advanced than just the basic face cleanser and face lotion routine is having a lasting impact," she says.
Now's a perfect time to refine your skincare routine. But if you
want a totally successful natual Skin Care regimen, Pure Beauty Skin Cream
Reviews you might use products which designed of your skin type and a routine to suit into your way of life.

And though sales took a hit during the pandemic, when bad hair
days and iffy skin were the least of our worries, sales
are picking back up as the need to be well-groomed returns.
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